SciFi is now SyFy WTF?

WHY did they change their logo?
Do they think a couple of letters will make them more attractive to a broader audience?
Or maybe, the "rebranding" will allow for more fantastical programming rather than the mostly science fiction heavy shows they have relied upon.

I vote for the latter. And with it comes the former.

Because now there's wrestling. WRESTLING?!?! on the formerly mostly intelligent network.

I try not to be an elitist. But good programming on TV has been mostly sucked into a black hole of crappy, trashy, trampy, manipulatively edited, and shamelessly pimped reality shows for the past near-decade. (Gee, thanks Survivor, for starting that stellar trend.) If I wanted something with intelligence, I'd have to resort to the handful of Discovery networks, if they weren't showing reruns again...and even they have jumped the reality bandwagon, albiet with more panache, credibility and real drama, John and Kate +8 being the obvious outlier there.

So I'd retreated to my small corner of a handful of shows like the now defunct Stargate SG-1 and Farscape, and the occasional newcomers like Sanctuary - with its cheesy effects and Star Trek like political subtleties, or The Dollhouse - a truly inspired idea, and Warehouse 13 which started off shaky, but the character interaction and mostly original ideas have securely sucked me in and Eureka whose quirkiness makes me giggle even when the world is in mortal peril. Fox has a couple of fun formulaic shows with Bones and House, which pretend to be intelligent at least. And just this season I've discovered Royal Pains on TBS, sort of intelligent, but mostly just fun.

And now, SciFi (I just can't bear to call it SyFy...it's like calling Candlestick Park by the name 3-Com Park, or Cal State Hayward...Cal State East Bay) has Ghost Hunters which is crap, seriously, it's worse than tabloid tv, and WRESTLING....WRESTLING!?!?!?!? REALLY???? Sure, there are some great new shows and events coming, but each time they pimp them they flash that idiotic new logo and then advertise their WRESTLING?!?! again.

Sigh. I guess someone hired those new suits right out of junior high to assist the programming and PR departments.